You’re hosting a Tending event. Now what? Read through our rules, requirements, suggestions, and tips.
Promote your event
Promote your event early and often!
Create a Facebook Event at least 1 month prior to your Tending for a Cause night; add Beaver Island as a co-host if possible. Business pages can add us (directions here,) but personal pages cannot. However, we can share the Event to our page. CLICK HERE to learn about creating a public event from your personal page.
Share the event through other social media channels and/or on your website.
Invite your friends, family, customers, etc. to the event.
Print posters, postcards, flyers, or other assets.
If you supply your own food, such as nachos or pretzels, it is best to ask for a donation to generate more revenue.
We can supply a table for food. You must provide your own serving dishes, utensils, napkins, etc.
Be mindful that the taproom is a small space. Musical guests are limited to three people and are allotted an 8′ x 8′ space. Acoustic or plugin to house sound only (bring your own mixer but no speakers.)
Consider providing informational materials on your organization. Pamphlets, booklets, fliers–anything to help spread the word about who you are and what you do. We can supply a separate table or you may place your items tables for patrons.
Your chosen organization will receive a check within six-to-eight weeks after your event via USPS. Please provide the official nonprofit name & address when you apply.
If you’re raising funds for an event, such as a run or bike ride, let us know so we can add your name to the memo of the check.
Tending for a Cause will go on as scheduled each week, regardless of rain, shine, snow, or cold.
The most important info
From 5pm-7pm, $1 from every pint (or pop) sold, $3 from every growler sold, and all tips/free-will donations go to your organization.
Provide names of guest beertenders.
Include a few sentences about the cause and/or how the donations will be used.
Add a link to your website for further information.
Make known any food, entertainment or additional items available.
Create a unique Facebook event cover photo.
(size = 500 x 252 pixels or 1920 x 1080 pixels / ratio of 16:9)
Check out Canva.com, a free online design tool
(Below are some past examples.)
Feel free to use one of our logos
We make beers that people don't just drink - they tell stories about. We're obsessed with the art of brewing, and aren't afraid to work harder than the other guys. At the end of the day, this is about respect - for the ingredients, for the tradition, and for the vision and experience needed to turn it all into the perfect beer.
216 6th Ave S · St Cloud, MN 56301 | 320-253-5907 | firstname.lastname@example.org